Pros and Cons of the Atkins and South Beach Diets Essay -- Exploratory

Advantages and disadvantages of the Atkins and South Beach Diets Individuals consider numerous elements while picking an eating regimen: what best suites their necessities, how it fits with their body type, and what the eating routine involves, are generally perspectives considered. The Atkins and South Beach abstains from food are plans that adopt various strategies in style yet wind up having comparable outcomes at long last. Atkins serves to take out starches and spotlight on more protein-enhanced nourishments; this thought sells since it offers an approach to get more fit quick. The South Beach diet then again is a technique that adopts a progressively adjusted strategy; it means to show individuals the great starches and the great fats versus the awful. Since these weight control plans have the two upsides and downsides, it is important for health food nuts to gauge all parts of each program similarly and pick the eating routine that will be best for their body type and way of life. In the Atkins plan, weight watchers are told to take out boring nourishments, for example, potatoes, corn and pasta, and they are advised to avoid complex sugars like organic products, grains and breads. The members are rather urged to devour, sensibly speaking, meats, eggs, cheeses, oils, and other protein-rich, greasy nourishments (Harper, 1). From these means comes one of the most powerful focuses that cause health food nuts to pick the Atkins plan, the way that there is a possibility to get in shape quick. The purpose for such a fast weight reduction, in any case, is a direct result of the center standard of the Atkins diet. It expresses that by restricting sugars in a four-stage process the body is compelled to consume its put away fat for fuel as opposed to starches, in this way losing put away weight rapidly (Harper, 1). The issue with this arrangement is the way that once... ...t comprising of a solid admission of starches, fats, sugars, proteins, and leafy foods ends up being generally full of feeling. Something that the South Beach diet appeared to address just marginally more than the Atkins diet is work out. It's a given that activity is vital to getting in shape, and having the option to keep up a sound way of life in view of these components, is critical. Studies and specialists can indeed demonstrate a limited amount of a lot, and at long last it is dependent upon the person to gauge the alternatives and make sense of which diet is generally reasonable for them. Works Cited Agatston, Arthur. The South Beach Diet. US of America: Rodale, 2003 Astrup An, A. Harper, T. Meinert Larsen. Atkins and other low-starch counts calories: trick or a viable device for weight reduction?. 2004 Sep 4.

Toni Morrisons Sula and the Authors Life free essay sample

This article analyzes the novel Sula on a few levels, including a gander at the writers life as it impacts the occasions of the story, general abstract subjects, for example, incongruity and imagery, and basic surveys of the story over the past 25 years. This article analyzes present day writer Toni Morrison?s life and utilizations models from the story to examine the twentieth century Afircan-American experience. The paper likewise talks about the general artistic topics found in Morrisons work, Sula, just as the solid instances of incongruity and imagery found in the story. The writer dissects Sula on a wide range of levels, seeing the book from numerous points of view, particularly as reflection of Morrisons encounters, and through different artistic surveys. The epic Sula, by Toni Morrison, is an outflow of the creators encounters with and mentalities toward African-American life. The solid spotlight on dark network, female connections, and the quest for personality and qualities amidst prejudice and destitution describe the novel. We will compose a custom article test on Toni Morrisons Sula and the Authors Life or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page . Artistic gadgets, for example, incongruity, amusingness, and imagery direct the peruser through the rich however save language of a story the peruser sees as opposed to is told. As Sara Blackburn wrote in her audit of Sula after the books discharge in 1973, Toni Morrison would someone say someone is who truly realizes how to bang a sentence?.and her discourse is so compacted and life-like it sizzles.? It is an uncommon essayist who can be fruitful attempting to engage, teach, and develop some of lifes more profound riddles, however Morrison does all these.

A View From TheBridge research Essay Example For Students

A View From TheBridge inquire about Essay Rodolpho is an extravert. All through the play he attempts to make himself perceived by everybody particularly Catherine. His noisy outward activities and words truly irritate Eddie; he is his adversary, which is the primary driver of the development of emotional pressure all through the play. Rodolpho is enjoyed by most albeit possibly not comprehended (he is altogether different to the normal American man). Rodolpho squeezes characters connections. He carries subjects to the book, for example, interbreeding, envy, law and equity. In general, Rodolpho is Arthur Millers instrument for emotional methods. During this article I will visit these subjects. Toward the start of the play Arthur Miller shows how Rudolpho is as of now influencing the characters connections after such a brief timeframe of living with the family. Rudolpho as of now has begun a contention among Eddie and Beatrice since he has taken Catherine out to the film and they have not returned at this point and Eddie gets disappointed. This contention advances to the subject of their relationship and you can perceive how Rodolpho has squeezed their relationship: Eddie-They mustve seen each image in Brooklyn at this point Beatrice-When am I going to be a spouse once more, Eddie? Eddie answers to this by saying: I aint been feelin acceptable. They trouble me since they came I imagine that the genuine explanation behind their difficulties is a result of Eddies love for Catherine above Beatrice. Eddie understands this where it counts inside himself despite the fact that he wont really let it out to himself. Before Rodolpho showed up Eddie could live misleading himself that he was not fixated on Catherine. However, when he sees her with Rodolpho his emotions become so solid that he can't continue misleading himself. A peruser/watcher of the play can see this event thus extraordinary strain is brought to the play. In spite of the fact that Rodolpho doesn't genuinely make them contend he carries strain to the story this pressure causes contentions and squeezes numerous connections. Different connections are influenced, for example, Eddie and Catherines, which before the finish of the book is nearly non-existent. Catherine adores Rodolpho and Eddie discovers this exceptionally difficult to deal with on the grounds that he needs the entirety of her consideration and he is envious of Rodolpho. Eddie (to Catherine): I dont see you no more. I get back home and youre runnin around some spot (with Rodolpho) This is the explanation behind Eddies aversion of him. Eddie attempts to keep Catherine from going out with Rodolpho and this causes contentions between them. Eddie advises Catherine of his hypothesis regarding why Rodolpho needs to wed her: Eddie: Katie, hes just bowin to his visa.

The Texas Rangers and the Mexican Revolution Essay Example for Free

The Texas Rangers and the Mexican Revolution Essay This is the most complete assortment of The Texas Rangers during the Mexican upheaval that has been distributed. Charles Harris III and Louis Sadler share the subtleties behind this insecure period by revealing the perspectives and activities of the Rangers during the most noteworthy purpose of outskirt viciousness up until that time. The Rangers stay as one of the most perceived law authorization organizations in the United States. In the multi year length of 1910-1920, Texas was associated with a great deal of disturbance around the fringe of The United States and Mexico. These were the long periods of the Mexican unrest and the expanding racial pressures among Anglos and Hispanics frequently brought about carnage. They assumed significant jobs at different fights and set up a fearsome notoriety. The Texas Rangers are frequently depicted as the last remain of resistance between the great and the terrible; tough men with enough ice water in their veins to fuel their spirits. In the wake of perusing this book, one’s point of view of the Texas Rangers, and the legends that encompass them, may before long change. Officers were likewise merciless irate law men who appeared to have a genuine resentment against Hispanics and Mexicans who dwelled in Texas. They seemed to have a â€Å"what are you going to do about it† mindset. Harris and Sadler are dedicated to history and endeavor to focus on what's relevant by being instructive as they survey the turmoil and fear of the Mexican transformation. They recommend that men who joined the Rangers didn't change in general, yet the public’s impression of them did. The Texas Rangers were first called into administration as the governor’s individual guardians and would stay responsible to the leader of the state. The connection between the two elements brought about a history imbued with governmental issues. Each new organization would prompt a move in initiative and Ranger faculty. It was close to unthinkable for a man to ascend through the positions of the association without hosting a coalition with the current get-together in office. It was the representative who at last decided how The Rangers would work. The Force kept on being ruled by legislative issues until 1935, when The Department of Public Safety was made, removing the Rangers from the representative. Unexpectedly, Harris and Sadler propose it was the Mexican Revolution that at last spared the Texas Rangers. Somewhere in the range of 1910 and 1920, the strain between the United States and Mexico was unstable and regardless of their connection with the governor’s office, officials were hesitant to spend a lot of cash on the association, which means Ranger pay was poor. They needed to outfit their own weapons, ponies, and seat. The low pay rates prevented numerous quality men from enrolling and considerably less from making it a vocation. The Mexican Revolution helped introduce another time for the Rangers. It revitalized their numbers. By 1918 the Force arrived at a high of one thousand men. The Mexican Revolution empowered them to proceed as an autonomous organization. It additionally brought about the most disputable occasion throughout the entire existence of the Texas State Ranger Force known as the â€Å"Bandit War† of 1915 which brought about a progression of savage executions. The two creators bring their broad information on the unrest to the cutting edge, specifying the occasions that hinted at the contention. Their conversation of the Plan de San Diego, an endeavored revolt by Mexicans over the fringe, was genuinely unnerving. Renegades basically needed to touch off a race war. They supported Mexican nationals, Native Americans, Mexican-Americans, and African-Americans who were dwelling along the fringe to execute each white male sixteen years and more seasoned. The radical move was viewed as a â€Å"Hispanic battle for social justice† (p. 212). Texas would turn into the essential focal point of the renegades, and the Rangers were enrolled after the arrangement was seized during the capture of Plan de San Diego coordinator Basilo Ramos, Jr. , in McAllen, Texas. The counter that followed brought about various ridiculous shootouts, both just and vile the same. The Plan de San Diego gave a reason to both Anglos and Hispanics to dole out retributions and take advantage of lucky breaks. The creators divulge how the kickback brought about a rush of bigotry and the passings of somewhere in the range of 300 Mexican nationals. Harris and Sadler carry light to minimal known chronicled occasions which appear to in any case influence connections and sentiments between the two sides of the warring gatherings. For instance, they propose The Plan de San Diego was most likely contrived by supporters of Mexican radical, Venustiano Carranza, in his country and not the town of San Diego, Texas. His thought process was to redirect the consideration away from his opponent Pancho Villa. In their endeavors to keep up an exact portrayal of the association, the creators don't cloud subtleties to attempt to maintain any political or social motivation. They show how Mexicans felt defended in their battle and how the Texas Rangers regularly distorted their own activities. One episode rotated around Captain William Warren Sterling of Hidalgo County. In his own journals, he made cases that he never shot, or even gun whipped a man. He composed, â€Å"Throughout my lifetime, I have held a high respect and profound regard for Latin Americans. A portion of my closest companions are individuals from that significant fragment of our citizenship† (p. 270). However, the essayists distributed a case that Sterling shot and executed, among others, an honest Mexican kid blamed for assault. They bolster the attestation with an article revealed in the Brownsville Daily Herald in 1914. Truth be told, the creators guarantee it was basic practice for the Rangers to deceive the media. They even would not remark openly about the killing of Mexican crooks, constraining papers to depend on second and third hand sources. The contention among Anglos and Mexicans along the fringe keeps on being reflected in recent developments, for example, the discussion over movement change. Numerous individuals dread Texans of Mexican plummet despite everything keep up a faithfulness to their local nation and look for retaliation for past outrages. As the scholars put it, â€Å"Militant Hispanics were offended that the Americans took Texas from the Mexicans-who took it from the Spaniards, who took it from the Indians, who took it from one another. † The strain between the races is profound attached and vigorously attached to claims over an area. The severity of the war and the broad causalities along the Texas/Mexico outskirt drove the Texas Legislature to make a move against The Rangers. Huge numbers of their atrocities were uncovered after a careful examination was made into the cases made by many casualties. The association was rebuilt and their numbers were diminished. The Texas Rangers have spent an enormous piece of the post progressive time frame to restore their poise and make over their picture. Like all generalizations, the picture of The Texas Rangers expects some reality to remember. This was a gathering of customary men confronting exceptional conditions. On a superficial level their accomplishments may seem insignificant, however the way that they had the option to accomplish anything of essentialness without the correct direction and assets is very exceptional. Harris and Sadler are not endeavoring to be revisionists, rather, they present both the positive and negative components of The Texas Ranger Force and urge perusers to frame their own conclusions dependent on the accessible proof. Works Cited Harris, Charles Houston. , and Louis R. Sadler. The Texas Rangers and the Mexican Revolution: the Bloodiest Decade, 1910 1920. Albuquerque: Univ. of New Mexico, 2007. Print.

What It Means To Be A Good Samaritan Discussion Paper - 550 Words

What It Means To Be A Good Samaritan Discussion Paper (Essay Sample) Content: Good SamaritanStudents NameInstitution AffiliationA Good Samaritan is a person who is selfless and goes out of his way to help someone who is a stranger to him or her. This is derived from the story of the Good Samaritan in the bible Luke 10:25-37.this story brings out clearly the concept of spiritual calling in healthcare. Our culture is centered on individualism and those who go out of their way to help without expecting any remuneration are shunned or deemed to be pretenders. This is one the reasons why many professionals in the healthcare shun away from spiritual calling (sulmasy 9).According to the romans 12:1-16, the healer needs healing to heal others.as a healing I need to believe in Christ and his powers.it is only then that all the knowledge and expertise I have will fall into its rightful place and thus healing of the patient. The healer should have spiritual healing and total trust in the abilities of god over every situation. This belief enables us to und erstand that we dont possess the ability to cure and thus helps us to eliminate our ego. We thus solely rely on Christs power and then we begin our journey in spiritual calling.Koening propounded the need to understand the relationship between spirituality and healing. According to Koenig we need to understand the patient and let him give his story without directing the patient or showing any element of jugdement.this goes a long in the healing process. Doing that builds trust and confidence in the patient and thus becomes enthusiastic. The patient develops a positive mindset which is one step in the healing process. Some diseases develop as a result of stress, giving an ambient environment for patients to open up while providing guidance from religion helps such patients to take a step in healing and to take refuge in God.To be a good Samaritan in healthcare means to have a compassionate heart,a listening ear and words of encouragement derived from religion. There are core values s uch as selflessness that one ought to have to be able to be a good Samaritan. The calling should come from the heart. Having a lot of concern about the patient and praying together with the patient is not an easy task.it is obvious that some members of your healthcare team will be skeptical and discouraging but constant belief in Christ and his powers will overcome those challenges. Setting an example of spiritual calling through practical acts will influence the rest of your team to join you and thus transformation will take place.Active engagement with patients enables one to have a deeper understanding if the problems facing the patient.it also gives one an insight of what the patient believes in and ways in which to handle him or her.to be able to successfully engage wit...

Meet Lourdes, a Forte Fellow NYU Stern Student

This interview is the latest in an Accepted.com blog series featuring interviews with current MBA students, offering readers a behind-the-scenes look at top MBA programs. And now for an interview with Lourdes, a Forte Fellow who was recently accepted to NYU Stern. Accepted: Wed like to get to know you! Where are you from? Where and what did you study as an undergrad? Whats your favorite non-school book? Lourdes: I was born in Lima, Peru, and my family moved to Charlotte when I was very young. I grew up there and attended North Carolina State University, where I obtained degrees in Political Science and Spanish with a minor in Business Management. My favorite non-school book is It Happened on the Way to War by Rye Barcott. Accepted: Why did you choose NYU Stern? Lourdes: I decided to go to business school to fine tune my analytical and economic skills and sought a program that offered practical knowledge applied in real-world settings. I also wanted to be in a location that could offer a business playground as a complement to my education. NYU Stern offers the opportunity to learn in NY, which is at the vortex of the business world. I also appreciated the dynamic leadership of the administration, faculty and students. NYU Stern was a curriculum that not only had a legacy of excellence but also a commitment to innovation. Being able to build on the history of the program, as well as implement visionary thinking, was a key factor for me. Accepted: How would you say youre a perfect fit with the program? (Unless you believe youre not a good fit, in which case, please talk about that!) Lourdes: Throughout the admissions process, the more I learned about NYU Stern, the more I found I had in common with the program. From speaking with students about their goals, with Admissions representatives about international treks to reading articles in the school newspaper about student life, it became clear that NYU Stern was the right fit for me. The students I met were impressive, fun-loving and helpful. They were willing to share insight about their experiences and also be real with me. At Diversity Weekend, Dean Peter Henry asked us to think about how we would use our MBA degree to make a difference. That resonated profoundly with me in my decision to attend NYU Stern. Accepted: What clubs or extracurricular activities are you planning on being involved in with? Lourdes: I plan on being involved with Stern Women in Business, the Association of Hispanic Black Business Students and the Social Enterprise Association. Accepted: What have you been doing professionally since college? Lourdes: My family has a business in the construction and design/build industry. Upon graduating, I worked for the firm in a marketing capacity. I created a separate division of the company dedicated to the real estate investments and property management. I wanted to get my feet wet in the corporate world and was able to gain a position on the sales and trading floor at Sanford C. Bernstein in NY. I was on the sell-side research team dedicated to hedge fund clients. I learned from leaders in the field and wanted to amplify my client-facing skills in a setting more directly tied to the business community. I came across a role in which I could apply my marketing and relationship building skills as the director of public policy at the Charlotte Chamber of Commerce. I monitored issues that affect the cost of doing business in Charlotte and actively engaged chamber members to learn about pro-business public policies. It was necessary to collaborate with stakeholders from the private, publ ic and social sectors to gain their buy-in for issues. Accepted: Do you plan on staying in that same industry post-MBA, or switching to something new? Lourdes: My experience in different industries has driven me to learn a holistic approach to business. For that reason, I am looking forward to specializing in Management, Strategy and Social Innovation and Impact to learn the best tools for achieving profit by means of impactful initiatives. I am considering different industries and am seeking a career that will allow me to help a company reach fiscal goals while maintaining a social-conscious approach. Accepted: What has your experience with the Forte Foundation been like? How has Forte helped you? Lourdes: I became aware of the Forte Foundation while I was working on my school applications. I was thankful that there was an organization dedicated to promoting women in business. So you can imagine how excited I was to be named a Forte fellow! I was able to attend the Forte Conference in Los Angeles in June. I benefited from networking with the companies and panelists offering advice based on their experiences both in business school and their careers. I was offered an internship at the conference, which I am considering, for next summer. Forte helped make those connections. Accepted: As someone whos successfully applied to business school, you must have some good advice! Can you share your top 3 admissions tips with our readers? Lourdes: I found the most important part of the admissions process to be self-discovery in terms of why I was pursuing an MBA, how I hoped to use my degree and what school was the best fit. Although the applications ask these questions, its important you ask yourself them as well. My top three tips would be: 1. Know your strengths and weaknesses. †¨2. Attend every MBA event (that your schedule allows) to learn the most about each programs offerings. 3. Speak with at least two current students from each program you are considering. For one-on-one guidance on your b-school application, please see our MBA Application Packages. For specific advice on how to create the best application for NYU Stern, check out our NYU Stern 2015 MBA Essay Tips. Thank you Lourdes for sharing your story with us! Accepted.com ~ Helping You Write Your Best

Autocratic And Democratic Leadership Style - 883 Words

As a company’s equipment reaches the end of its life cycle projects start to get organized to replace outdated equipment. As these projects are formed project managers are selected to manage all the complexities involved in replacing equipment. In some cases, managers or project managers are selected to manage turn around maintenance projects without taking into consideration any set of requirements (Obiajunwa, 2013). This means project managers may not have the right leadership style or set of skills to effectively manage and complete projects on time. Northhouse (2007) explained three leadership styles authoritarian, democratic and laissez-fair and their influences in his book Introduction to Leadership. Of those three I chose authoritarian and democratic for my research question. Is the authoritarian or democratic leadership style more effective for completing large-scale maintenance projects on time? The success of a project is ultimately the responsibility of the project manager and how well they can lead and organize their team. Leadership involves influencing people to achieve a common goal or shared objectives (Northhouse, 2007). Assigning the correct leadership style to a project may have a direct impact on a project success. Authoritarian, democratic, transformational, transactional, and laissez-faire are some of the leadership styles a project manager may have. Some of these may be more effective than others at completing projects on time. Morgan (2012) usedShow MoreRelatedCompare and Contrast Autocratic and Democratic Leadership Styles910 Words   |  4 PagesAutocratic leadership is a classical leadership style with the following characteristics: manager seeks to make as many decisions as possible, manager seeks to have the most authority and control in decision making, manager seeks to retain responsibility rather than utilise complete delegation , consultation with other colleagues in minimal and decision making becomes a solitary process managers are less concerned with investing their own leadership development, and prefer to simply work on the taskRead MoreThe Leadership Style Of Laissez Faire, Democratic, And Autocratic Leadership1367 Words   |  6 PagesIntroduction Leadership is a quality that every nurse can possess. Though, it takes the qualities of vision, passion, integrity, and empowerment to make an excellent nurse leader (Kelly Tazbir, 2014). Anyone can be a leader (Stonehouse, 2011). If you tell that statement to a brand new nurse, she will likely tell you she will not be a leader because she is unsure of her skills. It is important to recognize this and know that leadership evolves with education. The styles of laissez faire, democratic, andRead MoreThe Effectiveness Of Different Leadership Styles Essay1436 Words   |  6 Pagesdifferent leadership styles in different Leadership style is the manner and approach of providing direction, implementing plans and motivating people. Leadership is important to a company’s productivity. The methods and manner that a manger uses to encourage employees towards the achievement of the companies objective is mean by leadership style. There are basically four types of leadership styles 1. Autocratic leadership style Figure 1 (Autocratic-leadership) Autocratic leadership style is a formRead MoreLeadership Styles Of Autocratic Leadership Style Essay997 Words   |  4 Pagesthe most effective leadership style, which can bring the best profit and suit all organizations, in the world. Same to autocratic leadership and democratic leadership styles, they have contrastive characteristics and respective benefits and drawbacks so that they will do positive effects only be utilized right way in suitable condition. When strong control is needed, the autocratic leadership style can be used in this situation where there is no space for error. And autocratic leaders can preventRead MoreDifferent Types Of Leadership Styles1288 Words   |  6 Pagesthorough research work in how they define leadership and leadership behavior. Leadership students and researchers have described many different types of leadership styles. The democratic and autocratic leadership styles are just two of the most prominent leadership styles that have been identified in leadership literatures. In 1939, a group of researchers led by psychologist Kurt Lewin decided to identify the different types of leadership styles that exist in the modern world. This earlyRead MoreEssay on Compare and Contrast Two Leadership Styles1262 Words   |  6 PagesLeadership can be defined as the ability to lead a group of people successfully in an organization. Hall, et al (2008) have mentioned that an effective leader has to be visionary, motivating and responsible in order to successfully run a business organization. In business the two key leadership styles, which are widely used in today’s corporate world are autocratic leadership and democratic leadership (Johnson, n.d.). Autocratic leadership may be explained as â€Å"a leadership style where the managerRead MoreDemocratic Leadership Is Better And More Suitable Approach1575 Words   |  7 Pagesindividuals and have chances to channel their creative ideas. Autocratic leadership with its dominant and authoritative style is m ore likely to cause counterproductive work behavior in millennials. Democratic leadership, which Millennials could participate more in the work discussion, is more effective to mentor, empower and develop these millennials workers. Therefore, to utilize maximum potentials of millennials, democratic leadership is better and more suitable approach. There are three main populationsRead MoreCompare Democratic and Autocratic Leadership1302 Words   |  6 PagesLeadership, a crucial element in business, can be defined as â€Å"a process of influencing the activities of an organized group toward goal achievement† (Yukl, 2013, p.76). There are four main types of leadership styles: the autocratic, democratic, paternalistic and laissez-faire leadership styles. Daft (2008, p.44) suggests that â€Å"the extent to which leaders should be boss-centered or subordinate-centered partly depends on organizational circumstances.† After taking into account the organizational circumstancesRead MoreDemocratic vs. Autocratic993 Words   |  4 Pagesatic aDemocratic: 1. Democratic countries are safe to live in. The military protects the citizens and works to keep the country a safe environment. This picture represents democratic leadership because it shows a military sergeant coming back from war for his country, as well as he’s being a role model to the kids. This is very different compared to what you would see from an autocratic military sergeant. 2. Stephen Harper is the prime minister of Canada; a democratic country. He is the leaderRead MorePrinciple of Management1397 Words   |  6 Pagestoday should use the democratic style of leadership rather than automatic style.† Before I start this title, I decide to determine both of the style. Democratic Style Democratic style is a platform to create a team to participate in the decision-making process. When an enterprise is making decision, they usually use democratic style in many parts of the business. Therefore, everyone has the opportunity to dedicate ideas to the decision. There are two types of democratic decision-making:

On Rhetoric, or the Art of Eloquence, by Francis Bacon

Father of the scientific method and the first major English essayist, Francis Bacon published Of the Proficience and Advancement of Learning, Divine and Human in 1605. This philosophical treatise, intended as an introduction to an encyclopedic study that was never completed, is divided into two parts: the first part broadly considers the excellency of learning and knowledge; the second focuses on the particular acts and works . . . which have been embraced and undertaken for the advancement of learning. Chapter 18 of the second part of The Advancement of Learning offers a defense of rhetoric, whose duty and office, he says, is to apply reason to imagination for the better moving of the will. According to Thomas H. Conley, Bacons notion of rhetoric seems novel, but what Bacon has to say about rhetoric . . . is not as novel as it has sometimes been represented, however interesting it might be otherwise (Rhetoric in the European Tradition, 1990). On Rhetoric, or the Art of Eloquence* from The Advancement of Learning by Francis Bacon 1 Now we descend to that part which concerneth the illustration of tradition, comprehended in that science which we call rhetoric, or art of eloquence; a science excellent, and excellently well laboured. For although in true value it is inferior to wisdom, as it is said by God to Moses, when he disabled himself for want of this faculty, Aaron shall be thy speaker, and thou shalt be to him as God; yet with people it is the more mighty: for so Salomon saith, Sapiens corde appellabitur prudens, sed dulcis eloquio major a reperiet1; signifying that profoundness of wisdom will help a man to a name or admiration, but that it is eloquence that prevaileth in an active life. And as to the labouring of it, the emulation of Aristotle with the rhetoricians of his time, and the experience of Cicero, hath made them in their works of rhetorics exceed themselves. Again, the excellency of examples of eloquence in the orations of Demosthenes and Cicero, added to the perfection of the precepts of eloqu ence, hath doubled the progression in this art; and therefore the deficiences which I shall note will rather be in some collections, which may as handmaids attend the art, than in the rules or use of the art itself. 2 Notwithstanding, to stir the earth a little about the roots of this science, as we have done of the rest; the duty and office of rhetoric is to apply reason to imagination for the better moving of the will. For we see reason is disturbed in the administration thereof by three means; by illaqueation2 or sophism, which pertains to logic; by imagination or impression, which pertains to rhetoric; and by passion or affection, which pertains to morality. And as in negotiation with others, men are wrought by cunning, by importunity, and by vehemency; so in this negotiation within ourselves, men are undermined by inconsequences, solicited and importuned by impressions or observations, and transported by passions. Neither is the nature of man so unfortunately built, as that those powers and arts should have force to disturb reason, and not to establish and advance it. For the end of logic is to teach a form of argument to secure reason, and not to entrap it. The end of morality is to procur e the affections to obey reason, and not to invade it. The end of rhetoric is to fill the imagination to second reason, and not to oppress it: for these abuses of arts come in but ex obliquo3, for caution. 3 And therefore it was great injustice in Plato, though springing out of a just hatred to the rhetoricians of his time, to esteem of rhetoric but as a voluptuary art, resembling it to cookery, that did mar wholesome meats, and help unwholesome by variety of sauces to the pleasure of the taste. For we see that speech is much more conversant in adorning that which is good, than in colouring that which is evil; for there is no man but speaketh more honestly than he can do or think: and it was excellently noted by Thucydides in Cleon, that because he used to hold on the bad side in causes of estate, therefore he was ever inveighing against eloquence and good speech; knowing that no man can speak fair of courses sordid and base. And therefore as Plato said elegantly, That virtue, if she could be seen, would move great love and affection; so seeing that she cannot be showed to the sense by corporal shape, the next degree is to show her to the imagination in lively representation: for to sh ow her to reason only in subtlety of argument was a thing ever derided in Chrysippus4 and many of the Stoics, who thought to thrust virtue upon men by sharp disputations and conclusions, which have no sympathy with the will of man. 4 Again, if the affections in themselves were pliant and obedient to reason, it were true there should be no great use of persuasions and insinuations to the will, more than of naked proposition and proofs; but in regard of the continual mutinies and seditions of the affections, Video meliora, proboque,Deteriora sequor, 5 reason would become captive and servile, if eloquence of persuasions did not practice and win the imagination from the affections part, and contract a confederacy between the reason and imagination against the affections; for the affections themselves carry ever an appetite to good, as reason doth. The difference is, that the affection beholdeth merely the present; reason beholdeth the future and sum of time. And therefore the present filling the imagination more, reason is commonly vanquished; but after that force of eloquence and persuasion hath made things future and remote appear as present, then upon the revolt of the imagination reason prevaileth. 1 The wise-hearted is called discerning, but one whose speech is sweet gains wisdom (Proverbs 16:21).2 The act of catching or entangling in a snare, thus entrapping in an argument.3 indirectly4 Stoic philosopher in Greece, third century BC5 I see and approve the better things but follow the worse (Ovid, Metamorphoses, VII, 20). Concluded on page 2*This text has been taken from the 1605 edition of  The Advancement of Learning, with spelling modernized by editor William Aldis Wright (Oxford at the Clarendon Press, 1873). 5 We conclude therefore that rhetoric can be no more charged with the colouring of the worse part, than logic with sophistry, or morality with vice. For we know the doctrines of contraries are the same, though the use be opposite. It appeareth also that logic differeth from rhetoric, not only as the fist from the palm, the one close, the other at large; but much more in this, that logic handleth reason exact and in truth, and rhetoric handleth it as it is planted in popular opinions and manners. And therefore Aristotle doth wisely place rhetoric as between logic on the one side, and moral or civil knowledge on the other, as participating of both: for the proofs and demonstrations of logic are toward all men indifferent and the same; but the proofs and persuasions of rhetoric ought to differ according to the auditors: Orpheus in sylvis, inter delphinas Arion 1 Which application, in perfection of idea, ought to extend so far, that if a man should speak of the same thing to several persons, he should speak to them all respectively and several ways: though this politic part of eloquence in private speech it is easy for the greatest orators to want: whilst, by the observing their well-graced forms of speech, they leese2 the volubility of application: and therefore it shall not be amiss to recommend this to better inquiry, not being curious whether we place it here, or in that part which concerneth policy.   6 Now therefore will I descend to the deficiences, which (as I said) are but attendances: and first, I do not find the wisdom and diligence of Aristotle well pursued, who began to make a collection of the popular signs and colours of good and evil, both simple and comparative, which are as the sophisms of rhetoric (as I touched before). For example:   Sophisma.Quod laudatur, bonum: quod vituperatur, malum.Redargutio.Laudat venales qui vult extrudere merces. 3 Malum est, malum est (inquit emptor); sed cum recesserit, tum gloriabitur!4 The defects in the labour of Aristotle are three: one, that there be but a few of many; another, that their elenches5 are not annexed; and the third, that he conceived but a part of the use of them: for their use is not only in probation, but much more in impression. For many forms are equal in signification which are differing in impression; as the difference is great in the piercing of that which is sharp and that which is flat, though the strength of the percussion be the same. For there is no man but will be a little more raised by hearing it said, Your enemies will be glad of this, Hoc Ithacus velit, et magno mercentur Atridae, 6 than by hearing it said only, This is evil for you.   7 Secondly, I do resume also that which I mentioned before, touching provision or preparatory store for the furniture of speech and readiness of invention, which appeareth to be of two sorts; the one in resemblance to a shop of pieces unmade up, the other to a shop of things ready made up; both to be applied to that which is frequent and most in request. The former of these I will call antitheta, and the latter formulae.   8 Antitheta are theses argued pro et contra7; wherein men may be more large and laborious: but (in such as are able to do it) to avoid prolixity of entry, I wish the seeds of the several arguments to be cast up into some brief and acute sentences, not to be cited, but to be as skeins or bottoms of thread, to be unwinded at large when they come to be used; supplying authorities and examples by reference. Pro verbis legis.Non est interpretatio sed divinatio, quae recedit a litera:Cum receditur a litera, judex transit in legislatorem.Pro sententia legis.Ex omnibus verbis est eliciendus sensus qui interpretatur singula. 8 9 Formulae are but decent and apt passages or conveyances of speech, which may serve indifferently for differing subjects; as of preface, conclusion, digression, transition, excusation, etc. For as in buildings there is great pleasure and use in the well casting of the staircases, entries, doors, windows, and the like; so in speech, the conveyances and passages are of special ornament and effect. 1 As Orpheus in the woods, as Arion with the dolphins (Virgil, Eclogues, VIII, 56)2 lose3 Sophism: What is praised is good; what is censured, evil.Refutation: He who praises his wares wishes to sell them.4 Its no good, its no good, says the buyer. But after he goes he exults in his bargain.5 refutations6 This the Ithacan desires, and for it the sons of Atreus would pay much (Aeneid, II, 104).7 for and against8 For the letter of the law: It is not interpretation but divination to depart from the letter of the law. If the letter of the law is left behind, the judge becomes the legislator.For the spirit of the law: The meaning of each word depends on the interpretation of the whole statement.

Encore International Case Study - 620 Words

MM 5009 FINANCIAL MANAGEMENT Encore International R46 B – Syndicate 3 Audi Hakim (29111303) Karina Soedjati (29111309) M. Rahadi Prasetya (29111325) Debby Sugithio (29111330) Gilang Surawijaya (29111350) Annisa Trinezia (29111372) MASTER OF BUSINESS ADMINISTRATION SCHOOL OF BUSINESS AND MANAGEMENT INSTITUT TEKNOLOGI BANDUNG 2012 EXECUTIVE SUMMARY Encore International, a causal-wear company, has spectacular growth after 10 year of business and plan to have long-term expansion into European and Latin American markets while maintain its growth in future dividends. I. Objective Encore International is a company that has spectacular growth. However the analysts speculated that Encore might encounter†¦show more content†¦Value per share of Encore stock assuming there is no growth in future dividends Po = D = $ 4 x 1 1 = because no growth in dividend K – g 16% - 0 = 4 = $ 25 16% e. (1) Value per share with 6% future dividends growth Po = D = $ 4 x 1.06 = $42.4 K – g 16% - 6% (2) Value per share with dividend growth 8% in next 2 years and 6% thereafter Po = $4 x (1.08) + $4 x (1.08) ² + $4 x (1.08) ² x (1 + 6%) (1.16) (1.16) ² 16% - 6% (1.16) ² = $3.72 + $3.47 + 4.67 x (1.06) 10% (1.16) ² = $7.19 + $ 49.5 (1.16) ² = $ 7.19 + $ 36.79 = $ 43.98 f. Valuation Method Value BV per share $24 Zero Growth $25 Constant growth $42.4 Variable Growth $43.98 Stock Price $40 These values are different because it has differences on dividend growth. Explanations: BV per share: can not be used as stock valuation, except comparing it with peers and using it as P/B multiples. Zero growth: the most conservative method, but lacks of reality sense therefore not a good method Constant amp; variable growth: both methods have similar stock price target, but variable growth is more realistic since it measures shift up or down due to the changing expectations. III. 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Language Analysis The Big Screens - 955 Words

The Big Screens Language is our ability to understand the systems of communication. Language helps shape how we perceive the world around us. Language can be used in various forms of text, speech and written communication to inform, engage and even persuade. The focus of this analysis however will be on the persuasive aspect of language. The use of language to persuade is interesting because it can unconsciously filters our view of reality. Terministic screen is a term attributed to Kenneth Burke which describes this concept of persuasive language. Terministic screens are also used to identify who we are and what we believe. Viola Davis’s Emmy Acceptance Speech uses elements of terministic screens to persuade her audience to create more opportunities on television for women of color. The use of terms impacts how we come to understand an act or person. 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Benefits of Reinforcing Concrete With Optical Fibre

Question: Discuss about the Benefits of Reinforcing Concrete With Optical Fibre. Answer: Introduction In the contemporary building and construction industry, there are two prevalent problems across the globe. One of the problems is the need to put the metropolitan land into maximum use due to land scarcity. This explains why in the current architectural developments, the traditional flat and small buildings are being replaced with the skyscrapers and high-rise buildings, particularly in the metropolitan regions of most countries globally. This move is propelled by the need for land economics owing to the rapidly growing urban population in most cities across the globe. The second problem is associated with erecting such tall buildings in clusters resulting in obstruction of the natural light from the sun. Essentially, the skyscrapers and high-rise buildings continue to face the challenge of illumination in their interior due to shielding of the suns light by the similar adjacent buildings. This challenge leads to high expenditure on the artificial sources of light such as fossil fuel s and electricity in a bid to keep the rooms illuminated all the time. In order to overcome this challenge, the paper proposes the need to reinforce the ordinary building concrete with light-transmitting optical fibre to make the walls transparent or translucent thereby, allowing for the illumination of the interior regions of the buildings. Research Question and Problem Statement The research question for the study is does the ordinary mortar-based concrete reinforced with light-transmitting optical fibre have more superior structural qualities for use in the building and construction industry? Building and construction industry is one of the fastest growing sectors in the world today due to the rising demographics, especially in the urban dwellings and the growing demand for commercial buildings. However, due to the overcrowding of skyscrapers and storey buildings in the urban settings, direct sunlight does not make a way into into the interior of the buildings, leading to the need for artificial sources of light. It is therefore, important that the structural engineers take into account the need to illuminate the interior of the buildings sufficiently. This research undertakes to show that the problem of illumination of the commercial buildings can be eliminated by reinforcing the ordinary mortar-based concrete with light-transmitting optical fibres that al low for the penetration of light through the walls of the building. Objective/Aim The aim of the research is to find out the benefits of reinforcing ordinary mortar-based concrete with light-transmitting optical fibre Study Hypothesis The research hypothesis is ordinary mortar-based concrete reinforced with light-transmitting optical fibre allows for the penetration of light through the walls Literature Review The need to erect tall buildings within the central business districts of different urban settings continues to elicit mixed reaction within the building and construction sector. On one hand, architectural designers argue that high-rise buildings solve the problem of limited land available for expansion in the cosmopolitan settings. On the other hand, city building and construction engineers have to battle with the challenge of room illumination arising from the obstruction of natural light from the sun by the similar adjacent premises. Owing to this, there is a need for coming up with transparent or translucent walls to help in the sufficient illumination of the interior regions of the crowded tall buildings. Losonczi Aron, a Hungarian was the first architecture to develop the concept of light transmission through a concrete wall by reinforcing it with optical fibre (Sawant, Jugdar, Sawant, 2014). His successful discovery led to the production of Litracon as a translucent wall two years later. Patil and Swapnal (2015) mention that the use of light-transmitting optical fibres in reinforcing the traditional concrete is reckoned as a great achievement in the building and construction since it is one of the highly valued sensor materials owing to its availability and extensive utilisation during the 1990s. On the contrary, Pathade, Nair, Tharwal, and Tiwarekar, (2016) cite that ordinary concrete can withstand strong compression forces compared to the reinforced. The authors, however, acknowledge that regular concrete reinforced with light-transmitting fibre has superior flexure and tension properties. One of the major drawbacks during the development of the idea was that the concrete did not display appreciable light sensing properties. However, with the evolution of building and construction technology, an up to date translucent construction material has been developed by introducing proportionate quantities of optical fibre material. It involves the drilling of mortar and cement to utilise the property of optical fibre as a light guiding material. Below is a picture of the reinforced concrete with optical fibre. Kashiyani, Raina, Pitroda, and Shah (2013) cite that translucent concrete possesses high light-transmissive properties owing to its reinforcement with high-quality materials such as optical fibres as a building material. The authors argue that the stone within the concrete permits light to pass through it from one end to another, and this means that the fibres have to be integrated into the entire concrete structure. Many times the translucent concrete is called light-transmitting concrete owing to its optical capabilities. The translucent characteristic of the concrete composite can be realised in different ways; one is the use of a suitable bonding material. In such a case, the structural concrete is made by mixing it with clear resin to make it translucent. A ratio of about 4 to 5% by volume of the optical fibre materials is mixed with the mortar-based concrete. The secondary concrete developed has a comparably low weight as an advantage. The illustration is a composite of concret e made from optical fibre materials. Li et al. (2012) and to Li et al. (2011) mention in their research that Light Transmitting Cement-Based Material (LTCM) as a building and construction material is modern concept that allows for light propagation through its structure. In both the studies, the researchers incorporated a great amount of optical fibre material within the composite material block to allow for the passage of light from the illuminated region to the non-illuminated area. The authors report that LTCM depicted a high ratio of light diffusion along the direction of propagation of the light with appropriate optical fibre strands through a parallel arrangement. A concrete material capable of transmitting light through it is a composite made of optical fibre strands and fine concrete. According to Klassen (2006), the composite can be prepared as prefabricated building blocks or panels. Since the fibres are infinitesimal in size, they possess a unique ability of easily mixing with the fine concrete material to create an improved composite of material. The introduction of materials with a high numerical apertures like glass optical fibre with large diameters and Plastic Optical Fibres improves the quality of the material to transmit light efficaciously. As Zhang and Liu (2008) observed, there is no sensible loss of light during transmission across the optical fibre material. This is because glass fibre materials possess the quality of guiding the light emitted by the points situated between the opposite ends of the panels. The data channelled by the light on the illuminated end of the building wall remains untampered with on the non-illuminate d end because to their parallel position. Light transmitting concrete materials come in various forms such as the preassembled blocks or panels. According to Shanmugavadivu, Scinduja, Sarathivelan, and Shudesamithronn, 2014), one of the perfect examples is the Litracon room in which the objects found within the proximity of the light source appear as silhouettes upon illumination. Despite comprising only 4% of concrete, much of the light propagation through the optical fibre material is due to the parallel arrangement of the panels in a matrix form. Such panels or blocks also make it possible to develop load-bearing structures because the optical fibre materials do not affect the strength of the resultant concrete negatively. One of the commonest types of panels and blocks is the heat-isolation kind. This variety is designed for people who do not prefer exposed concrete appearance. Sathish and Suresh (2015) argue that it is imperative to substitute the ordinary mortar-based concrete with one that is reinforced with the optical fibre to improve its structural qualities. Such a technological necessity is informed by the fact that ordinary concrete is not strong under tension or flexure even though it is strong under compression. The resultant composite material can be generated by replacing the traditional aggregates of the mortar-based concrete with the translucent components. The translucent concrete material utilises the principle of nano-optics. In this principle, the optical fibre material allows much light to pass through by placing tiny slits on top of one another. This is because the optical fibre component of the resultant concrete composite acts as the infinitesimal slits through which light is propagated across the cross-sectional area of the composite. A number of layers of the glass optical fibres are stuck up together into a matrix profile, running run parallel to each other. The fibre strands are situated between the two major layers of each panel of the composite. The fibre strands integrate perfectly into the concrete structural component due to their infinitesimal sizes. Analysis and Discussion From the reviewed literature, the composite developed by reinforcing the ordinary cement-based concrete has unique properties that help in its utilization in the modern era of high-rise buildings in the urban settings of most of the countries across the world. The analysis is divided into structural, material components, and the strength of the resultant composite material. Structural Analysis of the Composite The composite of the reinforced concrete is developed by mixing a specified proportion of fine concrete with 4 to 5% of the optical fibre materials of ideal sizes (Lee, Jeong and Park, 2009). In the structural design and development, the most important quality of the optical fibre material made use of is its ability to propagate light from both the natural like the sun and the common types of artificial light sources such electricity. This is enabled by the spaces found between the transparent concrete panels. The rationale for adopting optical fibre as a suitable component for reinforcing the ordinary concrete is its ability to propagate light at an incident angle greater than 60 degrees (Han et al., 2015). The fibre materials utilised in developing the composite are put in parallel. This allows them to propagate light between the two composite layers where they are put. In many scenarios, the width of the optical fibre material can undergo a certain degree of alteration of between 2 m and 2 mm as the ideal range for the transmission of light. The optical fibre material possesses the quality of propagating light so competently that there is no sensible loss of the light due to absorption by the walls, and this explains its wide application in the production of the composite material. Besides, the optical fibre material ensures that there is the unaltered transmission of the various shades of colours through the composite wall. It is important to comprehend the structure of the optical fib re material used chosen as an ideal reinforcement material. Strength Analysis of the Composite The compressive strength of the resultant composite material made by reinforcing the ordinary mortar-based concrete with optical fibre material oscillated between 20 and 23 N/mm2 (Momin, Kadiranaikar, Jagirdar, and Ahemed, 2014). This value indicates that the resultant concrete reinforced with optical fibre materials meet the specifications of the desired compressive strength for most of the structural construction, specifically the M20 grade (Drdlov et al., 2015). Momin, Kadiranaikar, Jagirdar, and Ahemed further argue that the light propagation of the resultant concrete reinforced with 7 to 10% the optical fibre strands exude elevated transparency properties as opposed to the other alternative reinforcement materials like glass aggregates. As a result, this absolves the fact that light propagation does not have any impact on the compressive strength of the resultant composite material. In other essence, reinforcing the ordinary cement-based concrete with optical fibre material impr oves the strength of the resultant material. In addition, it significantly improves the aesthetical value or appearance of the material. Analysis of the Components The optical fibre material has a unique structure that makes it ideal for reinforcement of the ordinary concrete. It is essentially made up of three distinct layers as shown below. The ideal dimensions are as indicated in the diagram. These layers are the core, the cladding, and the buffer coating, commonly referred as buffer jacket. When light is propagated from the source, is passes through the core layer of the optical fibre to the other parts by taking advantage of the optical properties of the material (Triantafillou Matthys, 2013). In the modern structural engineering world, reinforced concrete continues to gain a wide application in fine architecture. In most of the cases where it is employed, is has been greatly employed as a suitable material for front elevation and cladding of the inner parts of the room. In addition, most structural engineers use the natural light from the sun for the illumination of the rooms, and this helps in economising the artificial sources of light such as electricity and fossil fuels. Further, the building and construction engineers employ optical fibre as an aggregate for the development of the composite material in the detection of any prevalent or potential structural stress that may be experienced within the columns of the buildings. Other than stress detection, the engineers use the material to improve the aesthetic appearance of the erected columns. Conclusion In conclusion, the proposed structural reinforcement of the ordinary building concrete using light-transmitting optical fibre will solve the problem of poor illumination of the interior surfaces of the skyscrapers and commercial high-rise buildings erected within the metropolitan regions of most countries the world that occurs due to the obstruction of the natural light from the sun. One of the challenges of poor illumination of the tall buildings is the need for alternative costly sources of light such as electricity and fossil fuels. The problem of illumination of the rooms is eliminated by the fact that the light-transmitting optical fibres help in making the walls transparent or translucent. In addition, the proposed technology will greatly encourage the erection of tall structures in the metropolitan areas by eliminating the challenge of illumination of the rooms. This in turn will lead to the maximization of the scarce land available for the construction of structures for comme rcial use within the cities and towns. Reference List Drdlov, M., Buchar, J., Krtk, J. and RÃÅ'† dk, R., 2015. Blast resistance characteristics of concrete with different types of fibre reinforcement.Structural Concrete, 16(4), pp. 508-517. Han, J., Lee, S., Kim, K. and Park, C., 2015. Tensile properties of glass/natural jute fibre-reinforced polymer bars for concrete reinforcement.IOP Conf. Ser.: Mater. Sci. Eng., 103, Kashiyani, B.K., Raina, V., Pitroda, J. and Shah, B., 2013. A study on transparent concrete: a novel architectural material to explore construction sector.International Journal of Engineering and Innovative Technology,2(8), pp. 83-87. Klassen, F., 2006. Material Innovations: Transparent, Lightweight, and Malleable.Transportable Environments 3, p. 122. Lee, C., Jeong, S. and Park, J., 2009. Use of fibre sheet strip stirrups for internal shear reinforcement of concrete beams.Magazine of Concrete Research, 61(9), pp. 731-743. Li, Y., Xu, Z., Gu, Z. and Bao, Z., 2011. Preparation of Light Transmitting Cement-Based Material with Optical Fiber Embedded by the Means of Parallel Arrange.AMR, 391-392, pp. 677-682. Li, Y., Xu, Z., Gu, Z. and Bao, Z., 2012. Research on the Light Transmitting Cement Mortar.AMR, 450-451, pp. 397-401. Momin, A., Kadiranaikar, R., Jagirdar, V. and Ahemed, A., 2014. Study on Light Transmittance of Concrete Using Optical Fibers and Glass Rods''. InInternational Conference on Advances in Engineering Technology(pp. 67-72). Pathade, A., Nair, K., Tharwal, N. and Tiwarekar, R., 2016. Light Transmitting Concrete. Patil Gaurao, S. and Patil Swapnal, V., 2015. Light Transmitting Concrete-A New Innovation. Sathish, K.V. and Suresh, T., 2015. Study of Behaviour of Light Transmitting Concrete Using Optical Fibre.micron,35(59), pp. 35-74. Sawant, A.B., Jugdar, R.V. and Sawant, S.G., 2014. Light Transmitting Concrete by using Optical Fiber.Int. J. Invent. Eng. Sci,3(1). Shanmugavadivu, P.M., Scinduja, V., Sarathivelan, T. and Shudesamithronn, C.V., 2014. An Experimental study on light transmitting concrete.Intl. J of Research in Engg. and Technology. Triantafillou, T. and Matthys, S., 2013. Fibre-reinforced polymer reinforcement enters fib Model Code 2010.Structural Concrete, 14(4), pp. 335-341. Zhang, N. and Liu, R., 2008. A Reservation Protocols Based on Slotted ALOHA for Plastic Optical Fiber Network. InAdvanced Computer Theory and Engineering, 2008. ICACTE'08. International Conference on(pp. 1040-1044). IEEE.

Marketing Management Sony Corporation

Question: Discuss about the Marketing Management for Sony Corporation. Answer: Introduction: The digital camera from Sony Corporation is popular only because of its quality and high-resolution features, which has made a revolution in the photography industry. The research and development team of Sony Corporation has decided to launch a new range of digital camera, which is effective enough to provide perfect exposure compensation, picture effects, manual focus and aperture control than the other competitor companies fail to manufacture. The team has decided to launch these new ranges of digital camera will be launched in famous location of Australia such as, Brisbane, South Wales, Melbourne and Canberra. The young adult, who has passion in the new trend of photography are the targeted customers of Sony Corporation (Benner and Tripsas 2012). As these digital cameras possess with innovative and creative features such as shutter priority and shutter speed control, therefore it is more attracted than the other available digital cameras in the market of Australia. However, the Se nior Management Team of Sony Corporation is not so much overwhelmed with the launching of the new camera range in Australia and they have provided the responsibility of investigating about the adequate steps and actions before launching the new product in market. I have gone through the market strategies and the offered products from the competitor companies of Sony Corporation in Australia such as Canon and Nikon (Bogue 2013). These competitor companies fail to offer the customers extra high speed shooting capability, which is the innovative and unique feature of the digital camera of Sony. Although the Senior Management Team is very much sure about the success of the newly launched product in the market, still I have provided some effective options of promoting and advertising the product. El Kaoutit et al. (2013) have mentioned that the Senior Management Team of an organisation generally decides the international strategies in order to develop the brand value. I suggested them as every individual has account on social media, therefore, it will be best for our company to promote the digital cameras on various social media platform such as Facebook, Twitter, Instagram and official website of the company in order to attract the new-edge clients of Australia. Our new product is capable enough to reflect that nothing is impossible in this highly technologically advanced world and nothing is beyond reach. Figure 1: Market share of Sony with other competitor companies in Australia (Source: Hutchinson and Williams 2014) The image sensor of new digital cameras of Sony Corporation is incredibly convenient as it helps to capture captivating movies and still photographs from every perspective. The CMOS sensor is capable to make the subjects to be stand out in beautiful manner in those situations when the taken shot is in extreme close up. The new range of digital camera from Sony Corporation features blazing speed and extended zoom capacity, which will give the photographers a completely new experience (Lee and Lee 2013). The new range of digital cameras consists of RX10 III, Cyber-shot DSC-WX500B and Dsc-HX90V. I have suggested the Senior Management Team of my company to provide promotional sales and discounts to the first 100 customers and a headphone, which is featured with noise-cancellation. Even if the customer order this new digital camera through online and using net banking process, then they will be rewarded with payback points and online redemption for next shopping of electronic products fro m Sony Corporation. The digital cameras of Sony Corporation are tangible, perishable and variable. The managers of this company focus on the perception and behaviour of the consumers. Every digital camera is manufactured only after analysing the basic marketing strategies, which includes high volume, brand differentiation and brand identity. As there are a large number of competitor companies available in the Australian market, therefore, the research and development team has made less expensive digital camera with modern technology. Before launching the new digital cameras in the market, the research team forecast the business success of the new products with the process of repositioning, line extension, and bass and pre-test market models. I have thoroughly analysed the strengths, weakness, opportunities and threats of the new digital cameras of Sony Corporation with appropriate comparison with Nikon and Canon. Porters Five Forces help me to understand the necessity of the bargaining power of the customers and suppliers for launching a new product in the market. According to Bister et al. (2014), SWOT analysis and Porters Give Forces Analysis is suitable to understand the external and internal environment of an organisation. Both the theoretical analysis of market positioning, targeting and segmentation pay an important role during my thorough and detailed investigation of the market. All the challenges and benefits of the newly launched digital cameras are evaluated and assessed in order to understand in critical manner the actual demand of the clients from Sony Corporation. The framework of the organisation of Sony Corporation allows the employees to share own suggestion to the management regarding the new product. T he innovation of this camera involves the compatibility and observability, which its competitor companies fail to offer. Product Life Cycle (PLC) involves the market introduction, market growth, market maturity and sales decline after analysing the total industry sales and profit. However, the research and development team of this particular organisation is always busy to leverage on the modern technologies for creating innovative, unique, high quality and interesting products in order to increase the level of sales revenue (Hutchinson and Williams 2014). The holistic approach of Sony Corporation is appropriate to mitigate the risk factors in effective manner. References Benner, M.J. and Tripsas, M., 2012. The influence of prior industry affiliation on framing in nascent industries: the evolution of digital cameras.Strategic Management Journal,33(3), pp.277-302. Bister, D., Mordarai, F. and Aveling, R.M., 2014. Comparison of 10 digital SLR cameras for orthodontic photography.Journal of orthodontics. Bogue, R., 2013. Recent developments in MEMS sensors: A review of applications, markets and technologies.Sensor Review,33(4), pp.300-304. El Kaoutit, H., Estvez, P., Garca, F.C., Serna, F. and Garca, J.M., 2013. Sub-ppm quantification of Hg (II) in aqueous media using both the naked eye and digital information from pictures of a colorimetric sensory polymer membrane taken with the digital camera of a conventional mobile phone.Analytical Methods,5(1), pp.54-58. Hutchinson, I. and Williams, P., 2014. Digital cameras.British journal of orthodontics. Lee, K.J. and Lee, B.W., 2013. Estimation of rice growth and nitrogen nutrition status using color digital camera image analysis.European Journal of Agronomy,48, pp.57-65.

Penis And Its Transparency Essays - Counterculture Of The 1960s

Penis And It's Transparency This first chapter, a preface, is insistent on the fact that the book is based on real events. Vonnegut, like our narrator, is a veteran of World War II, a former prisoner of war, and a witness to a great massacre, and that fact lends a certain authority to what follows. Vonnegut shares with us his enduring inability to render in writing the horror of Dresden. There is nothing intelligent to say about a massacre, yet he feels the need to say something. The book unabashedly charts the author's struggle to find a way to write about what he saw in a way that neither belittles nor glorifies it. This struggle we keep in the back of our minds as we proceed to read of Billy Pilgrim's life. The author also irrevocably creates himself as a character in the narrative. It is Kurt Vonnegut, the writer, the former POW, who speaks of the many times he has tried and failed to write this book. It is Kurt Vonnegut, too, who utters the first "So it goes" after relating that the mother of his taxi driver during his visit to Dresden in 1967 was incinerated in the Dresden attack. "So it goes" is repeated after every report of every death. It becomes a mantra of resignation, of acceptance, of a supremely Tralfamadorian philosophy (something we will be introduced to later). But because the phrase is first uttered by Vonnegut writing as Vonnegut, each "So it goes" seems to come directly from the author and from the world outside the fiction of the text. Chapter One also hints that time will be an important part of the fiction to follow. The author was going around and around in circles trying to create a linear narrative. He felt like he was stuck inside a children's song that continued indefinitely, its last line maddeningly serving as also as its first. Only when he begins to think about static time, about returning endlessly to the events of one's life, about moments existing for eternity in no particular order, is he able to break through twenty years of frustration and write Slaughterhouse Five.

Essay Diagram Sample - How to Find One That Suits Your Needs

Essay Diagram Sample - How to Find One That Suits Your NeedsAn essay diagram sample comes to you as a tool to teach you how to prepare a simple essay for college. However, you need to understand that not all examples are the same.Firstly, it's important to understand that an essay diagram is not a formula. In other words, your essay will not be done in a certain way no matter what essay diagram sample you use. It is different for every student and depends on each student's needs.Another thing to consider when searching for an essay diagram sample is that not all college students are interested in writing their essays using a diagram. There are many who love to use them and who feel that a diagram gives a certain tone to the entire writing process.Although diagrams can serve different uses, it's important to know the differences between different types of diagrams. This will allow you to find the one that suits your needs.A college essay diagram is used to help determine the order of parts in the essay. Once this is determined, you can then move on to explaining each part of the essay. The diagrams also show you how to draw diagrams so that you can properly format the diagram so that it fits the style of the essay.As an example, let's say that you're studying a formal essay. You can go to a diagram sample to learn how to prepare this type of essay. The diagram would be made out of four different shapes, but you could use the same shape or another one entirely.It is also important to note that a college essay diagram can be designed to be completely difficult or easy. Many students prefer the more difficult diagrams because they feel that it makes it easier to read. However, many college professors like the easy version becausethey don't have to worry about a lot of reading going into the essay.Another reason that most professors prefer the easy diagram is because they feel that if the essay has been read before, a lot of information is already revealed. If the p rofessor has already read the essay before, they are more likely to be able to follow what is being said. Because of this, it is always a good idea to use a diagram in conjunction with the text and not at the end of the essay.

olaudah equiano essays

olaudah equiano essays Olaudah Equiano called Gustavus Vassa by his white masters, became a legend through his words. In 1788 England published his autobiographical work, Olaudah Equiano, The Interesting Narrative, which set the precedent for anti-slavery literature written by former slaves themselves. This would have a profound impact on the abolition movements in the eighteenth century. Born in a small village called Eboe, Equiano would travel far before his death in 1797. African slave traders took him from his family when he was eleven, thus beginning a journey that can be compared to no other. Equiano's narrative reveals the difference between slavery in Africa and the West. The West was much more cruel and inhumane. Equiano recalls that slavery was a part of the Eboe world but, unlike the European exploitation of Africans by Westerners, Eboe slaves were acquired as prisoners for committing inhumane acts. Equiano's enslavement did not follow the rules of his land, he was taken as a young innocent boy. Equiano was fortunate to have mostly kind masters. He nevertheless recalls his African masters as like second families to him. Many spoke the same language and had similar customs. As he was passed from master to master, the differences in languages and cultures became greater. Equiano now had to assimilate to each culture, usually by force. The purpose of Equiano's narrative was to heighten the awareness of those who had little knowledge of the cruelty of the institution of slavery. Through Equiano's vivid accounts of the mistreatment of blacks, the reader is able to understand the malicious treatment Equiano and other slaves endured. After being taken from his family and living with some African masters, Equiano then endured the notorious trials associated with the voyage across the Atlantic known as the middle passage. Equiano tells of the horror he faced while aboard the ship, "I was not ...

Barriers to Communication Essay Example for Free (#2)

Barriers to Communication Essay The communication topic that I have chosen to write about is The Barriers to Communication in the in the workplace. My focus will be on the Apple Organization as well as other organizations that have had communications issues. My interest in this topic stems from the fact that I’ve encountered many barriers to effective communication while in the work place. I understand personally how ineffective communication by all levels of an organization can lead to the decrease work morals, productivity etc. I am also interested in this topic in that as a Business Management major I would like to be as affective in my communication with the organization I will join as well as with the individuals that will comprise the company. Based on a research done In July 2011, a Maritz Poll, an annual employee attitude survey conducted by Maritz Research, reported that 25 percent of employees indicated having less trust in their management than they did the previous year. Bad communication breaks down trust. Barriers to communication in the work place can be very detrimental to the sustainability, longevity and success to the organization. There are numerous barriers that effect communication in the work place. According to skillsyouneed.com, these barriers range from nonverbal communication, lack of feedback and cultural differences. These barriers to communication may and can occur at any stage in the communication process. Barriers may lead to your message becoming distorted and you therefore risk wasting both time and/or money by causing confusion and misunderstanding. Effective communication involves overcoming these barriers and conveying a clear and concise message. References Barriers to effective communication. (n.d.). need.com/ips/barriers-communication.html Duggan, T. (n.d.). Communication problems in a business.

Feasibility of a Resort in Costa Rica Research Proposal

Feasibility of a Resort in Costa Rica - Research Proposal Example Rapid growth in tourism can also create an imbalance in labour supply causing even illegal immigration and create housing problems (Cohan, 2008) Environmental Feasibility Costa Rica's president Arias has pointed out that even though achieving fiscal goals is essential, it is to be achieved in accordance with the environmental objectives (Cohan, 2008). In order to protect the natural environment Costa Rica's Government follows stringent steps. For instance, as pointed by Costa Rica Tourism (2008 c) Allegro Papagayo, a hotel on Costa Rica's Pacific Coast received orders to close down since it was polluting the environment with wastewater from the Ministry of Health, with the support of Ministry of environment and Energy and the Costa Rica Tourism Board. By applying strict measures, the country hopes to keep the tourism industry flourishing in the years to come. Government involvement and eco tourism compliance will ensure that visitors keep coming and that the ecological balance is not disturbed. Social Feasibility Tourism increases cultural awareness. It imparts a deeper sense of identity among the locals while also exposing them to globalization. For tourists, visiting new places is a way of knowing about different cultures as well. Ecotourism professes respect for other cultures. By attracting national and foreign investment and encouraging modernization and influencing the mindset of Costa Ricans, the Costa Rican Investment and Trade Development Board aims to improve the life of Costa Ricans (Strauss, 2008). Economic Feasibility Costa Rica has been described as a "real estate investor's dream" and has seen a lot of growth in real estate investment (Costa Rica Tourism, 2008 a). Recently, Hilton has entered the Costa Rica market under the... This paper presents a modern comprehensive review of the state of the tourism industry in Costa-Rica. Also the paper explores the feasibility of a construction of the new resort from economical, social and environmental points of views. The existing scenario in Costa Rica is deemed conducive for resort projects. The government has implemented a strategy to preserve what is Costa Rica’s unique selling point, namely its bio diversity, by ensuring that modernization and globalization does not occur by compromising the ecological balance. Tourism, clearly helps to create more jobs and generate higher revenues for the country. Due to its bio diversity Costa-Rica is considered an ideal spot for naturalists, eco tourists and any one who loves nature. Although a relatively new trend in travel, ecotourism is the fastest growing sector of the tourism industry - the world's largest service industry - with an average annual growth rate of 20 to 30 percent. Government involvement and eco tourism compliance will ensure that visitors keep coming and that the ecological balance is not disturbed. Tourism increases cultural awareness. It imparts a deeper sense of identity among the locals while also exposing them to globalization. For tourists, visiting new places is a way of knowing about different cultures as well. Ecotourism professes respect for other cultures. Recently, Hilton has entered the Costa Rica market under the name Hilton Papagayo Resort. It is also a member of the Certification for Sustainable Tourism Program

Specialty Demos Essay Example | Topics and Well Written Essays - 250 words

Specialty Demos - Essay Example The patient information comes from different areas of care including laboratory investigations, diagnosis, pharmaceutical and nursing services. As a result, the data entry in an oncology EHR can be done and accessed by only the medics, pharmacists, laboratory technicians, and nurses within a given setting of care. Thus, it is a hospital system that combines multiple systems from different departments making the clinical documentation complex. On the contrary, the NextGen Ambulatory EHR is designed for use in ambulatory settings (www.nextgen.com). It is an ongoing collection of patient medical records of care over an extended period for the disease management and prevention. The patient information is internal to the practice as opposed to the oncology hospital EHR where many people share information. In addition, the NextGen Ambulatory EHR is web-based, does not require accreditation to be adopted and can be accessed anywhere. Despite the differences, some aspects such as privacy and security standards are required for both the HER

Malcolm X :: essays research papers

The civil rights movement was a very grueling period in American history, this period promoted social and economic independence for blacks. In order to unite and to better spread the messages of the civil rights movement to other blacks throughout the country many black organizations choose leaders with powerful speaking skills to spread there messages. One of the most influential leaders of the civil rights movement was a young Muslim preacher by the name of Malcolm X. Malcolm Little was born on May 19, 1925, the son of Louise and Earl Little of Omaha, Nebraska. Louise Little was a mulatto born in Grenada in the British West Indies. And Earl Little was a Baptist minister and organizer for Marcus Garvey's Universal Negro Improvement Association. Louise, his second wife, bore six children: Wilfred, Hilda, Philbert, Malcolm, Yvonne, and Reginald. Earl Little also had three children by a first wife: Ella, Earl, and Mary. Little had migrated with his family from Philadelphia to the midwe st, first to Milwaukee, then Omaha, and finally to East Lansing, Mich. In 1929 the family house was burned down, by white supremacists. After Earl Little died in 1931 in a streetcar accident, Malcolm's mother eventually had a mental breakdown and entered an inside asylum. The siblings were dispersed to other families. Malcolm lived with a foster family before moving to Roxbury, Mass., in 1941 to live with a half sister, Ella Collins. A few months after his arrival in Roxbury, a predominantly black section of Boston, Malcolm dropped out of school (having completed eight grade) and took a job as a shoeshine boy at the Roseland Ballroom in Boston's Back Bay section. A career as a hustler seemed a more tempting option, and he was soon selling narcotics. Roxbury proved to be too small for him, and in 1942 he took a job as a railroad dining-car porter, working out of Roxbury and Harlem. Settling in Harlem, he became involved in robbery, prostitution, and narcotics. After a year in Harlem Malcolm was officially initiated into hustler society. He returned to Boston in 1945 after a falling out with another hustler, and continued a life of crime, forming his own house robbing gang. He was arrested for robbery in February 1946, and was convicted and sentenced to prison for seven years. While in prison, Malcolm became a follower of Elijah Muhammad, the leader of a small, urban cult, the Nation of Islam, with branches in Detroit, Chicago, and New York.

Contemporary International Problems Essay

The United States of America experienced various disputes and wars in its history. Some of these armed conflicts do not only take place within their boundaries because there are also some battles that they have to fight in another country’s territory. The reasons for engaging in such warfare may either directly or indirectly involve the U. S. However, one thing is sure, that in the country’s every participation there is a certain interest that its officials want to fulfill. This kind of situation is what exactly took place in the U. S. ntervention in the Vietnam War. The U. S. government wants to achieve a certain national interest that will work for their benefits. The Vietnam War started in 1954 when the Communist-led parties of the Vietnamese Nationalist and the Vietminh army defeated the French forces. France was forced to recognize North Vietnam as communist while leaving the Southern part of the country as non-communist. Nevertheless, the U. S. did not approve this situation especially the establishment of communist leadership in North Korea. President Dwight D.  Eisenhower ordered the establishment of political machinery in South Vietnam. This includes creating a government that replaced the French leadership as well as deploying military advisers that will train the South Vietnam army. The Central Intelligence Agency of the U. S. also employed psychological warfare in order to weaken North Vietnam. The United States government explicitly expressed its participation and commitment in the Vietnam War when they ordered continuous air bombing in North Vietnam by means of the Tonkin Golf Resolution. The war ended in January 1973 through a diplomatic agreement that resulted in the U. S. withdrawal from Vietnam in exchange for the release of U. S. prisoners (Rotter, 1999). The intervention of the U. S. in the Vietnam War is part of their national interest of establishing democracy in different countries and controls the spread of communism. During the Cold War two conflicting forces are involved namely: the Communist bloc and the Democratic bloc. The U. S. leads the Democratic group, which is why they are doing all the necessary means to combat communism. Their intervention in the Vietnam War is an effort to stop other Asian countries from following the principles of communism especially since Ho Chi Minh is the one leading the Northern part of the country (Rotter, 1999). The American government believes that communism is an enemy because it defies every value and principle that the U. S. upholds such as: free trade and democracy. In relation to this the operations of the U. S. against the Communist bloc is largely dependent upon their belief in the Domino Theory. The Domino Theory is similar to a set of dominoes wherein toppling one of it will result for the others to follow suit. In the same manner, Vietnam represents the first domino that toppled down. The U. S. deemed that if they will not intervene in the Vietnam War other countries in the Southeast Asian region would also adhere to communism (Rotter, 1999). Another reason for U. S. involvement in the Vietnam War is their goal of influencing other countries to follow the path of democracy and adhere to the values and principles that the U. S. stands for. By doing so, the U. S. ould be able to win their battle with the soviet bloc and at the same time establish their position as the world’s superpower. The U. S. government encouraged other countries to follow their ideals by giving military and economic aid to them. This is observable when they helped France in maintaining its Indochina colonies. The U. S. also applied the Domino Theory in acquiring more countries in their side. They think that by showing other countries the development of France, they would choose democracy over communism, as this would entail more benefits for them (Rotter, 1999). The U. S. intervention in the Vietnam War clearly shows that the country tend to intervene in others’ affairs in order to accomplish their national interests. The U. S. government used the resources that they have in order to pursue their objectives. They took advantage of the conflicts that is happening in the other parts of the world so that they could defeat the soviet bloc and control the spread of communism. In doing so, they were able to emerge as one of the most powerful countries in the world.